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Aggregate Demand, Propensities to Consume and Save, and the Investment Multiplier

Aggregate demand (AD) is total planned spending on final goods: C + I + G + (X − M); in a two-sector model AD = C + I. Consumption depends on income: C = c̄ + bY, where b = MPC. APC = C/Y, MPC = ΔC/ΔY, APS = S/Y, MPS = ΔS/ΔY; APC + APS = 1 and MPC + MPS = 1. Short-run equilibrium output is where AD = AS (planned spending = output), or saving = planned investment. A rise in investment raises income by a multiple: k = ΔY/ΔI = 1/(1 − MPC) = 1/MPS.

🎬 Step-by-step story

  1. AD = total planned spending: C (households) + I (firms) + G (government) + X − M. Our model: AD = C + I.
  2. Consumption function C = 40 + 0.8Y. Even at zero income people spend 40. Of every extra ₹100, ₹80 is spent: MPC = 0.8.
  3. What is not spent is saved: S = −40 + 0.2Y. MPS = 0.2. MPC + MPS = 1 and APC + APS = 1.
  4. Equilibrium: AD meets the 45° line at Y = 500. There, saving 60 = investment 60.
  5. Investment rises by 100. Income rises 100, 80, 64, 51… in rounds. Total ΔY = 500. Multiplier k = 1/(1 − 0.8) = 5.
  6. Your turn: change MPC and investment. Predict the new income first, then check.

Tip: drag the 3D scene to turn it. Use two fingers to zoom.

🤔 Common doubts, cleared

Why is investment taken as fixed?

In the short-run model firms' investment depends on business plans and interest rates, not on this year's income, so we keep it autonomous.

How can people spend at zero income?

They use past savings or borrow. That is autonomous consumption.

Why does APC fall as income rises?

Autonomous consumption is spread over a bigger income, and each extra rupee is only 80% spent.

Is equilibrium the same as full employment?

No. Equilibrium only means AD = AS; there can still be unemployment.

Why does the multiplier process stop?

In every round a part is saved (MPS), so each round is smaller until it becomes almost zero.

Does a higher MPC always help?

It makes the multiplier bigger in both directions: gains from more investment and losses from less investment are larger.

Aggregate demand and its components

Aggregate demand (AD) = total planned (ex-ante) spending on final goods and services in an economy during a period.

AD = C + I + G + (X − M)

In the two-sector model (households and firms): AD = C + I. Aggregate supply (AS) = value of output = income, so AS = C + S.

Consumption function, APC and MPC

Consumption function: C = c̄ + bY

APC (average propensity to consume) = C ÷ Y. At low income APC > 1 (people dissave), at the break-even point APC = 1, and it falls as income rises.

YC = 40 + 0.8YAPCSAPS
040–−40–
2002001.0000
4003600.90400.10
5004400.88600.12

Saving function, APS and MPS

Y = C + S, so S = Y − C = −c̄ + (1 − b)Y.

Two key facts: APC + APS = 1 and MPC + MPS = 1, because every rupee of income is either spent or saved.

Short-run equilibrium output

In the short run prices are fixed and there are idle resources, so output adjusts to demand.

AD = AS approach

Equilibrium where planned spending = output: c̄ + bY + I = Y, so Y* = (c̄ + I) ÷ (1 − b). With c̄ = 40, I = 60, b = 0.8: Y* = 100 ÷ 0.2 = 500.

If AD > AS (Y below 500): firms' stocks fall below plan → they raise output. If AD < AS (Y above 500): unsold stocks pile up → output falls. So the economy moves to 500.

Saving = investment approach

Equilibrium also where planned saving = planned investment: −40 + 0.2Y = 60 → Y = 500. Saving is a leakage, investment an injection.

Note: equilibrium output need not be full-employment output; that is the next lesson.

Investment multiplier

The investment multiplier (k) = ΔY ÷ ΔI: how many times income rises when investment rises.

k = 1 ÷ (1 − MPC) = 1 ÷ MPS

Why it works (rounds)

RoundΔY (income)ΔC (spent, MPC 0.8)
110080
28064
36451.2
………
Total500400

ΔY = 100 × 5 = 500. The process stops because in each round a part (MPS) leaks into saving.

Range: if MPC = 0, k = 1 (minimum). If MPC = 1, k is infinite. Higher MPC → larger k.

It also works in reverse: a fall in investment lowers income by k times.

Key formulas and definitions

Worked examples

1. Income rises from ₹1000 to ₹1200 and consumption from ₹900 to ₹1050. Find MPC and MPS.

MPC = 150 ÷ 200 = 0.75. MPS = 1 − 0.75 = 0.25.

2. At income ₹800 consumption is ₹680. Find APC and APS.

APC = 680 ÷ 800 = 0.85. APS = 1 − 0.85 = 0.15 (saving 120 ÷ 800).

3. MPC = 0.9. Find the investment multiplier.

k = 1 ÷ (1 − 0.9) = 1 ÷ 0.1 = 10.

4. MPS = 0.25 and investment rises by ₹200 crore. Find the rise in income.

k = 1 ÷ 0.25 = 4. ΔY = 4 × 200 = ₹800 crore.

5. C = 50 + 0.75Y and I = 100. Find equilibrium income, and consumption and saving at equilibrium.

Y = 50 + 0.75Y + 100 → 0.25Y = 150 → Y = 600. C = 50 + 450 = 500. S = 600 − 500 = 100 = I. ✓

6. Income rose by ₹1000 crore when investment rose by ₹250 crore. Find MPC.

k = 1000 ÷ 250 = 4 = 1 ÷ (1 − MPC) → 1 − MPC = 0.25 → MPC = 0.75.

7. S = −30 + 0.2Y, I = 50. Find equilibrium income.

S = I: −30 + 0.2Y = 50 → 0.2Y = 80 → Y = 400.

Common mistakes

Practice quiz

1. In a two-sector economy AD =
2. MPC + MPS =
3. If MPC = 0.8, the investment multiplier is:
4. At the break-even point APC is:
5. Equilibrium income is where:

Practice: answer these yourself

Type or choose your answer, then press Check. Use a hint if you are stuck; the full solution appears after you answer.

Frequently asked questions

What is the investment multiplier?

The ratio of change in income to change in investment: k = ΔY/ΔI = 1/(1 − MPC).

What is the difference between APC and MPC?

APC is total consumption ÷ total income; MPC is change in consumption ÷ change in income.

What are the two approaches to equilibrium income?

AD = AS (planned spending equals output) and S = I (planned saving equals planned investment).

Where this is taught

Canada (Ontario)Grade 12D. Macroeconomics
NetherlandsVWO 6 (eindexamenjaar)Good times, bad times
CBSE (India)Class 12Determination of Income and Employment
England (GCSE, A level)Year 124.2.2 How the macroeconomy works
England (GCSE, A level)Year 134.2 National economy (A-level extension)
USA (Common Core, NGSS, AP)Grade 12National Income and Price Determination
South Korea고등학교 3학년The national economy

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